In order to provide a free, open platform for our users and hire a global support staff, we display advertising in the form of sponsored petitions, which are similar to sponsored videos on YouTube, sponsored links on Google, or sponsored tweets on Twitter. Sponsored petitions are marked as advertisements on our site via “sponsored petition” text.

Like other prominent online platforms, our advertising guidelines do not allow hateful or discriminatory content, and like all companies, we reserve the right to decline advertisements on a case-by-case basis to protect the best interests of the company and our users.

It is up to our users to decide whether to sign the petitions and opt in to their causes. If users choose not to opt in to hear more from our advertisers, it in no way affects how they use the site.

For more information, visit http://www.change.org/about/businessmodel